by Amy Middleton | Dec 15, 2022 | Business, Methodology, Research
Market research is all about improvement – for the brand, their consumer and all who actively or passively consume along the customer journey. As a concept it’s fairly simple, there’s an opportunity to improve your business, your research team curates the killer...
by Amy Middleton | Mar 13, 2020 | Business, Methodology, Research
In the cloudy world of modern consumerism, many marketers now find themselves overwhelmed by the sheer volume of choices when it comes to selling their product to consumers. But what we also need to think about when discussing consumerism is the consumer themselves –...
by Amy Middleton | May 21, 2019 | Business, Research, Respondents, Uncategorised
Although understanding B2B market research can be immensely useful and vital to success, actually acquiring quality market research insights as a B2B company can be difficult. That’s why the BEAM Fieldwork team have taken a look over some of the challenges faced, and...
by Amy Middleton | Oct 2, 2018 | Methodology, Research, Respondents
AI is fast becoming the most anticipated feature of modern technology and a concept that has divided public opinion in a variety of industries. Even household devices like Amazon Echo and Google Home are becoming must-haves to answering life’s questions at the call...
by Amy Middleton | Jan 5, 2018 | Business, Research, Respondents
When the European Union introduced the General Data Protection Regulation (GDPR) on April 27, 2016, all businesses within European Union states had many questions and queries on how these new legislative rules will affect them. Even though May 25, 2018 might sound far...
