by Jon Wood | May 31, 2019 | Business, Methodology, Research, Respondents
May’s BIG forum was a fascinating session, examining the changing world of B2B research with a lively discussion on the evolving toolkit of data collection & analysis. Moderated by Alex Wheatley of Kantar, we were joined by a panel of Graeme Cade (Savanta), Stuart...
by Amy Middleton | May 21, 2019 | Business, Research, Respondents, Uncategorised
Although understanding B2B market research can be immensely useful and vital to success, actually acquiring quality market research insights as a B2B company can be difficult. That’s why the BEAM Fieldwork team have taken a look over some of the challenges faced, and...
by Claire Labrum | Mar 12, 2019 | Business, Research
In principle, Business to Business research (or B2B) is relatively easy to define – it is talking to someone in their professional capacity about their job or work. However, it seems that the lines between B2B and B2C market research are becoming increasingly...
by Trevor Wilkinson | Feb 6, 2019 | Business, Legislation/politics, Uncategorised
One of the interesting recent trends, seen in a range of business sectors, has been a movement away from prescriptive, rules-based regulation towards a lighter touch approach by regulators. Often this lighter touch will involve regulators requiring that suppliers in...
by Claire Labrum | Feb 1, 2019 | Business, Research, Uncategorised
New BIG Member David Holmes talks to us about what B2B research means to him. Question #1: Tell us a bit about your background After gaining my degree from the University of Portsmouth, I joined the market research industry and worked my way through the ranks, ending...
by Sarah Fennelly | Jan 15, 2019 | Business, Research, Uncategorised
New BIG Member Alex Wheatley talks to us about what B2B research means to him. Question #1: Tell us a bit about your background I have been working in Market Research for over 5 years previously in the Innovation team at Lightspeed Research and now as Director of...
