Events

In addition to our Summer Party and Annual Conference, we hold 5 ‘Forum’ events in London and 2 Northern Forums in Leeds or Manchester, each year from September to June. Our 2019/20 Forum programme is currently being finalised so watch this space. If you are interested in attending or speaking please get in touch with forum@thebusinessintelligence.group

The Forums provide business researchers an opportunity to network, exchange views and catch up on the latest thinking in the business market research world.

BIG Forum Leeds –
A Breakfast Briefing

Tuesday 25th February 2020
8am – 9.30am

i-View
Platform
New Station Street
Leeds
LS1 4JB

How research helps businesses make strategic decisions and reach their corporate goals

On the surface, B2B & B2C research are worlds apart, particularly in terms of audience, universe size and which methodologies do and don’t work.

 However, there is a common theme that runs through all B2B and B2C research: they both use customer and/or market understanding to inform decision-making that will help them meet their corporate objectives.  The challenges that businesses face on their journey are often the same, regardless whether they’re selling nappies to parents or components to factory production managers!

 Join Trinity McQueen as they take you through a journey of;

  • How research is used as a tool to help businesses gain commercial leverage in the supply chain
  • How research can challenge ingrained perceptions and the status quo within businesses
  • How research can be used to turn %s into £s

Lauren Elliott, Associate Director at Trinity McQueen will talk the audience through a number of examples where commercial decision-making has been firmly underpinned by customer insight from the business and commercial world.

BIG Forum London

Tuesday 21st April 2020
6.30pm – 8pm
Refreshments from 6pm

Opinium
58 Great Sutton Street
London
EC1V 0DG

B2B Soapbox

Feel passionately about a subject that you don’t think is getting enough air time?

Fed up with seeing the same people, saying the same things at conferences up and down the country?

We are looking for people who normally never get the opportunity to make their voices heard to deliver a rapid 3-5 minute presentation on the topic of their choosing. There are just three requirements:

You can’t be the head of department / director or spoken at a conference / on a panel before

The subject has to be in some way relevant to B2B

We need a snappy 150 word outline of the topic by Friday the 10th of April

Please send all submissions to emilydickinson@opinium.com

Tickets are available now.

BIG Forum –

Save the dates

2nd June 2020 – Building a company culture for success

All forums will run on Tuesdays.